One Athlete
1-to-1 private coaching
1 × 1hr session
+ 20-min online review
£20
2 × 1hr sessions
+ 20-min online review
£38
3 × 1hr sessions
+ 20-min online review
£54
4 × 1hr sessions
+ 20-min online review
£70
All IN Coaching
Bespoke Football
Coaching
Over 20 years of football coaching experience, delivering a tailored approach to help you realise your full potential.
Why train with ALL IN
Elite-level coaching, made personal
Results-Driven Coaching
Over 20 years of experience, domestically and internationally — every session is built around the outcomes you want.
Championship-Winning Coach
Five Great Britain campaigns and a European Championship win — coaching grounded in elite-level experience.
Bespoke Programme
Sessions are planned with your input, tailored to your position, your level and the goals you want to hit.
About the Coach
Tailored coaching
in Lancashire
As American Football in the UK continues to grow, so are the opportunities — more athletes are looking to play at a higher level, whether that's national, European or US college football.
Children as young as six can get private coaching for most other sports, but rarely for American Football. That's where ALL IN Coaching comes in.
Ian Nicolson has been coaching for over 20 years in the UK, with a passion for helping players develop both on and off the field. One private session a month with ALL IN can equal a full month of position training at a club.
- Free 20-minute online meet & greet with player and parent/guardian (under-18s)
- Sessions planned with the athlete's input
- Clear goal-setting and progression
Ian Nicolson
Head Coach · BAFA Level 2 · Former GB Flag DC
Our Mission
To help young American Football players realise their true potential through planned, quality coaching.
DBS checked coach
BAFA Level 2 qualified
Fully insured with UK Coaching
Over 20 years coaching experience
Former GB Flag defensive coordinator
Help build a winning mentality
Testimonials
In their own words
Being a female playing in a male-dominated sport, Coach Nic has helped push me to do my best, compete and improve as a player. His knowledge of the sport is second to none — teaching me the fundamentals and techniques that have been pivotal in my growth. He is always a ball of energy, and his enthusiasm for the sport shines through, ensuring I always had fun while learning.
Kiera Collier
Athlete
Through these sessions I feel stronger and more mobile, and Ian has helped me develop my game and grow my confidence on the field. He's taught me the fundamentals and given me the knowledge to navigate my first two tournaments, which were pivotal to my improvement. I highly recommend ALL IN Coaching.
Declan Sale
Athlete
My son's knowledge of American Football has grown enormously since starting with ALL IN Coaching. The sessions are constructive and motivational, and have helped his self-esteem, courage and mental focus. Each session is built around the individual, focusing on what they want to improve on. Games are analysed in depth and action plans created to suit each player's ability. His stance, form, agility, mobility, strength, technique and power have improved immensely.
Annmarie Haggerty-Sale
Parent
Ian has been coaching my daughter one-on-one. He ensures all safeguarding is in place and communicates well with students to understand their goals. He is extremely professional and has an outstanding knowledge of the game. Ian's coaching technique makes Charlotte feel at ease, giving her the confidence to be a better player and reach her goals.
Michelle Townsend
Parent
Pricing
Bespoke session
pricing
Every package includes a 20-minute online review. Pricing scales with the number of athletes — group sessions are designed for players in similar position groups.
Two Athletes
Similar position group
1 × 1hr session
+ 20-min online review · £17 per athlete
£34
2 × 1hr sessions
+ 20-min online review · £33 per athlete
£66
3 × 1hr sessions
+ 20-min online review · £48 per athlete
£96
4 × 1hr sessions
+ 20-min online review · £60 per athlete
£120
Three Athletes
Similar position group
1 × 1hr session
+ 20-min online review · £14 per athlete
£42
2 × 1hr sessions
+ 20-min online review · £27 per athlete
£81
3 × 1hr sessions
+ 20-min online review · £39 per athlete
£117
4 × 1hr sessions
+ 20-min online review · £50 per athlete
£150
All sessions include local travel · further than 20 miles may include a small travel charge.
FAQs
Things people
often ask
Still have questions? Drop a message via the contact form — usually answered within 24 hours.
Ask a questionWhat equipment do I need?
Boots suitable for the training surface — anything from grass to 3G/4G astroturf. Comfortable training clothing and your own drinks. Helmet and shoulder pads are personal preference; if on loan from a local club, please seek their permission first.
How much does it cost?
The price per session varies with the number of athletes attending. All costs include local travel, though sessions further than 20 miles may include a small additional travel charge.
What do sessions look like?
Each session is planned in advance and led by the athlete — incorporating the specific areas they want to develop. As with all aspects of American Football, fundamentals and footwork are key and will often form a major part of the work.
Is there a free intro session for under-18s?
Yes — a free 20-minute online meet & greet with the player and parent / guardian for under-18s, before any sessions are booked.
Contact
Drop us
a message
ALL IN Coaching caters to all levels of experience and all ages. Tell us a little about you and we'll be in touch to talk through how we can help.
- Phone
- 07759 208 718